Palm Life Moves Fast Outdoor

Palm's WebOS was the first mobile OS to allow multiple apps to stay open at once, so we created a national outdoor campaign to demonstrate this for the OS and Pre and Pixi handsets. We shot assets and produced over 500 mechanicals in just under four weeks. Placements included highway and pedestrian billboards, subway takeovers, city walls and buses in multiple major-market cities.

Role: Art Director/Designer

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Credits:

Chief Creative Officers: Lance Jensen, Gary Koepke

Creative Director: Tim Vaccarino

Art Directors: Deb Grant, D'arcy O'Neil

Studio Designers: Duane Holmblad, Matt LaBarge, Kirsten Mohr